Data Minimization & Retention

Picture moving to a new home and finding heaps of old papers you don’t need. These can be bank statements from ten years ago, expired warranties, or old bills. You wouldn’t dream of carrying all that clutter into your new home, right? So why do so many ecommerce businesses hold on to customer data long Read More

Imagine visiting your favourite coffee shop. The barista knows your name and your usual order — a flat white with oat milk, extra hot. It’s a small, personalised touch that feels welcoming, not invasive. Picture this: you walk into a shop. They know your mother’s maiden name, your pet’s birthday, and even your holiday plans Read More

Imagine this: you asked a company to erase your personal data, hoping for a quick and easy process. Instead, you’re caught in a web of emails, forms, and delays. Frustrating, isn’t it? In a world of increasing customer data rights, a quick and dependable data deletion process is crucial. GDPR and CCPA give power to Read More

Picture this: You enter a shop. The assistant asks for a few details before you check the shelves. They want your birth date, pet name, and favourite holiday spot. Strange, right? Yet online, this happens all too often. Data minimisation in today’s digital economy isn’t just a good practice — it’s essential. Limiting customer data Read More